Apple Store App Now Offering Free Book Amid Ibooks Retail Push
The iPhone Apple Store app has been updated over-the-air today to offer a free iBook download to customers. The book is Away in My Airplane by Margaret Wise Brown. According to a note sent to Apple retail employees today, the free book download is meant for employees to have context when discussing and pushing the iBooks app and iBookstore to customers. As we reported last month, Apple will be pushing free content to the Apple Store app in order to entice customers to download the app....