According to the Wall (Street Journal)… CBS Corp. and Walt Disney Co. are considering participating in Apple Inc.’s plan to offer television subscriptions over the Internet, according to people familiar with the matter, as Apple prepares a potential new competitor to cable and satellite TV. Boom! Certainly Jobs’ position on Disney’s Board is helping to move Disney (ABC) to Apple’s platform. Wouldn’t it be interesting if that his personal sale of Pixar to Disney was what gave Apple its chance as a Internet Network? The WSJ mentions that CBS doesn’t have an interest in Hulu (like the other 3 majors) and also doesn’t have a big stake in cable networks so they’d be a natural choice as well. As always, the devil is in the details: In at least some versions of the proposal, Apple would pay media companies about $2 to $4 a month per subscriber for a broadcast network like CBS or ABC, and about $1 to $2 a month per subscriber for a basic-cable network, people familiar with the proposals said. Those amounts are in some cases much higher than media companies receive from traditional distributors. The question is whether selling fewer networks at higher prices is better business. Apple’s TV proposal may be changing as the company woos networks, according to people familiar with the matter. An initial version of the proposal had envisioned selling access to advertising-free shows from a bundle of top cable and broadcast networks
