US iTunes users can purchase HBO shows including, “The Sopranos,” “Sex and the City,” “Deadwood” and “Rome”, “Flight of the Concords” and “The Wire.” What’s interesting is the price: “Sex and the City,” “The Wire” and “Flight of the Conchords” cost $1.99 per episode, while “The Sopranos,” “Deadwood” and “Rome” cost $2.99 per episode. Until now, Apple has only been prepared to offer TV shows at $1.99 each. It’s thought HBO has been able to achieve a slight liberalisation of Apple’s price controls, though as yet we don’t know if other studios plan to emulate HBO with introduction of $2.99 titles.

“We’re thrilled to bring this incredible lineup of programming from HBO to the iTunes Store,” said Eddy Cue, Apple’s vice president of iTunes.  In an aside note, “Sex and the City: The Movie” premieres in the US on May 30, marking this HBO is offering all 94 episodes from the entire six seasons of the show.